Section 1F : All About Colour Correction

One thing you will see a lot about when learning about sublimation transfer is colour correction. colour correction is basically a method of controlling the way your colours look once they have been transferred onto your substrate.

When printing images you would think that you would simply be able to open your image on the computer and print a perfectly colour matched image on your paper, well I'm sorry that's not the way it happens.

Without getting too technical the reason colours differ from computer to computer or printer to printer is all to do with the way your system is set up. If you look in a TV store window at say 10 different TVs all displaying the same channel you will no doubt notice that many of the screens will all look different to each other, the colours will be either brighter or duller depending on which one you are looking at. Well its the same for computer monitors they will all display colours differently. Your scanner will do the same when scanning each scanner will scan slightly different and its the same for printers each different type of printer prints differently. Well how do you cure this you will ask ? Well that's not so easy, obviously we have no control over Microsoft or Sony or HP or any of the other printer manufacturers so we have to find a work around to try and make all these devices work as accurately as possible and to do this we need to calibrate to a sort of common standard.

To calibrate our inks so that the prints will accurately match what you see on the screen we take a standard monitor and the printer we are trying to calibrate and print 100s if not thousands of small tiny test squares of colour. We then transfer these colours to the substrate and then measure the colours with a spectrometer (which is a light measuring device). The software we use knows what the expected result for each colour square should be and if the measurement is not the same it makes an adjustment to that particular colour square. After performing this operation many times we then compile the results into a file and save it. This file is called an ICC colour profile. Once we have this data stored in a profile when our customers purchase inks from us we find out what type of printer and system they have so that we can provide them with the right file to produce accurate colours. To set up the file on your system you have to point your graphics software to use the profile when printing which is a once only job and takes about 10 mins with the easy to follow instructions. Once this is done every time you you print an image you should be at least 95% accurate to what is displayed on the screen.

We cannot stress how important it is to set up a consistent colour workflow. If you want to produce effective consistent colours time after time you need to make sure that you follow the same steps everytime you scan and print. This way you will be able to reproduce jobs that match the one you did 6 months ago.

One thing to watch out for when researching sublimation is companies offering non colour correcting inks. Do not be taken in by this, the reason they offer these inks is that they do not have the skills or equipment necessary to create profiles. We have spent hours with people on the telephone who have mistakenly been taken in by these so called miracle inks and it has cost them dearly in wasted product time and resources. You will end up spending more time changing sliders in your print driver for every different image you print than you will actually producing product to sell. After all if the likes of Epson HP or Lexmark cannot make an ink that works without colour correction then who can ?

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